Musu Launch Campaign
All campaigns are produced in house by the two siblings behind Musu. The inspiration is drawn from fragments of life on the French Riviera and a dash of French humor straight from the founders' childhood movies.
Musu Sprint Race
A photo and video campaign featuring Majo, the grandmother of the two founders gracefully handling a Ferrari 348, set against the backdrop of a contemporary villa in Cannes. This campaign underligns a central theme of the brand : Family.
SEE ALL THE CAMPAIGNS ON INSTAGRAM.
Musu had its signature style polished well ahead of its launch. From their early childhood sketches, the siblings behind Musu immersed themselves in the world of visual arts. All theirs photo and video campaigns are thus produced in house.